Descubre cómo con las imágenes puedes mejorar o empeorar tu posición en Google

Diariamente vemos, hacemos y editamos un montón de fotografías pero.. ¿conoces realmente lo importante que son las imágenes dentro un sitio web?

El tamaño de la imagen, su peso, la geolocalización, los metadatos o el propio nombre del archivo pueden llegar a ser factores importantes dentro del rendimiento de tu página web.

¿Cómo influyen las imágenes en una página web?

A menudo tendemos a subir imágenes de gran peso al servidor web, lo que repercute directamente en el almacenaje del servidor pero no te preocupes, existen herramientas y plugins que te permitirán optimizar el peso de tus fotografías.

Además de ocupar más espacio dentro del servidor, una imagen muy pesada hará que tu sitio web sea lento y el tiempo de carga será superior y repercutirá negativamente tanto en la experiencia de usuario como en el posicionamiento de tu web en internet.

¿Sabías que Google puede leer las imágenes? Pues así es, Google es capaz de interpretar el contenido de una imagen pero más allá de eso, nosotros podemos ayudarle y darle más información para que comprenda su contenido. Esto lo podemos realizar cumplimentando correctamente los diferentes campos como el texto alternativo, el título, nombre de la imagen o el texto descriptivo.

Las imágenes guardan información sobre el lugar donde se realizó una fotografía y esto puede ayudarnos a posicionar un sitio web dentro de una localización completa, ¿sabías que tú mismo puedes modificar estos datos?

¿Cómo subir imágenes a una web de forma correcta para SEO?

No podemos sacrificar la calidad al peso, eso es un hecho. Pero como el rendimiento de una página web es esencial para alcanzar las primeras posiciones en Google tenemos que recurrir a recursos que te permitirán optimizar el peso de tus fotografías.

Es importante valorar dónde va a ir ubicada la imagen y qué necesitamos de ella y desde ahí optimizarla.

Si quieres conseguir alcanzar a tu competencia e incluso superarla para generar mayor negocio a través de tu página web, contacta con nosotros, analizaremos tu proyecto y te propondremos una solución adaptada a tus necesidades.

Jose Miguel Duodak.

02/01/2024

Mis chicos web. Buen equipo de profesionales, redes marketing, creación web, y gracias a Raquel, buenos consejeros de empresa. la atención, el trato, y el grado de comunicación empresa cliente. felicidades chicos. un abrazo para todos. #denocheydia.

Jael

18/06/2023

Muy buen proveedor de servicios digitales. Con un trato excelente tanto de Ismael como de Lorea , da gusto trabajar con gente así.

Juan Ramón Cuesta Díaz

27/09/2022

Para mi son los mejores. Acertaron con mi empresa a la primera. Da gusto trabajar con profesionales tan buenos.

Fernando Alvarez Díaz de Cerio

27/02/2022

Agencia de Marketing Digital muy profesional. La relaciòn con los clientes es excelente. Muy buenos resultados corto, medio y largo plazo. Conócela

Susanna Rodriguez

10/11/2021

Profesionales y buena atención.

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La importancia de las imágenes para tu web

Descubre cómo con las imágenes puedes mejorar o empeorar tu posición en Google

¿Cómo influyen las imágenes en una página web?

¿Cómo subir imágenes a una web de forma correcta para SEO?

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